A lot of beginners are wondering why you should use WordPress for their website (or blog) and business owners wondering should I use WordPress to build my business website. This article will help you see the reasons why you should use WordPress to help you make your site (or blog).
1. It’s Absolutely FREE to Install, Setup and Use
WordPress is an open source platform, so it does not cost anything to download, install or use. The large community involved with WordPress has designed great looking free (and premium) themes and plugins making it extremely easy for any beginner to start building their own site.
2. It’s Very User-Friendly – Beginner to Expert
The user admin area (dashboard) has everything at your fingertips, which makes it easy to update all of your content, themes and plugins. Adding a new theme, new plugin, creating a page or a post, checking your SEO on a page and much more are all done within the dashboard. If you have ever typed a paper, then you already know how to add your own content to WordPress. All of your posts and pages to view are just a click away. If you are working on a post and have another thought of a good post idea, you can save it quickly into a draft and start another post.
3. Saves You Money
If you are a small business owner, freelancer, professional photographer or just want to create your own website for any reason, by using WordPress as your website design software you won’t have to pay for a web design company to build you the site. And since WordPress is free to use, you won’t have to pay for a high priced software program.
4. Very Flexible
There are many companies that use WordPress, from the small company down the street to large businesses like eBay and the CNN Blogs (and more notable sites), WordPress works for all sizes of websites and blogs. Through the built-in features and add on extensions (plugins), WordPress’s versatility is able to meet any and all of your needs.
A responsive website is one that changes based on what type of device your visitor is viewing your site on: desktop, mobile phone or tablet.
On a desktop, if you have a three-column layout, they would see it all across.
But on a mobile phone it would go to a single column display. Side bars and unnecessary images are hidden on a mobile phone so your important information can be seen.
Also Google said in February 2015 “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.”
6. Makes Search Engine Optimization Easy
WordPress out-of-the-box is optimized for the search engines, when set up properly. But to give it a boost with SEO, you can add a plugin to help your post and pages become more optimized for the search engines. This is a great benefit to help in the search engines results pages if most of your traffic comes from organic searches.
7. Knowledge of HTML – Not Required
You can still use WordPress to make your website even if you don’t know HTML or any type of coding. While you are building your site, I highly recommend that you learn HTML and CSS to help you with the process.
8. Is Very Mature
WordPress was created on May 27, 2003 (wikipedia). Even though it is an opensource CMS, WordPress is still being tested, enhanced and refined and is continually updated. Because of the continues updates, it has grown into a world-class website software platform to help you create a site or blog.
9. Lots of Extensions (Plugins)
Even though WordPress is opensource (free), a lot of developers have created extensions (plugins) for WordPress. A plugin is pieces of code that extend the core functionality of a site. There are over 47,000 plugins available, many of the free, to help you build a site. Add forms, membership site, photo gallery, and much more.
10. Easily Create Multi-Language Sites
If your business has offices in more than one country, you may want localized sites for each country. Because WordPress sites are easy to duplicate, customizing and managing the different sites in a variety of languages and different time zones is simplified.
11. WordPress Can Handle Different Media Types
When you use WordPress, you are not limited to just writing text. WordPress software has built-in support to handle images, audio, and video content. By adding the URL in your post/page, you are able to embed YouTube videos, Instagram photos, Tweets, and Soundcloud audio.
12. Numerous eCommerce Options
If you are using WordPress to create a shop and sell products online to make money, there are several eCommerce solutions that will convert your site into a store. By using plugins like WooCommerce or Paypal , you can sell physical goods, yearly memberships or digital products right from your website.
13. Not Locked Into One Hosting Company
You may have problems with your hosting provider and decide to move to another service. By using WordPress to build your site, you can move to another provider with very little downtime.
14. Keep Your Site Looking Fresh – Easily
With just a few clicks of a button, you can update your theme for an upcoming holiday season or just because you want your site to have a new look. With thousands of free themes to choose from, you can change the look for your visitors very quickly.
15. Schedule Posts
Managing your life and running a business is extremely time-consuming. By using WordPress, you are able to free up additional time by scheduling your posts to published at a later time and date. Once you finish writing your post, you can schedule it to publish at a time that fits best with your visitors. For example, the highest traffic comes to your site on weekdays from 2:00 – 3:00 a.m. Since you may be in bed at that time, you can schedule for 1:45 a.m. to give your visitors a fresh article to read. Also, if you want to write a 3 articles on the weekend, you can schedule them to publish whenever you want.
16. Large Community
WordPress has a massive community of active users and developers. The support forum contains millions of questions and answers to help you troubleshoot problems. Also, you can search for the information you need and get previously answered question or post your questions and get a solution.
17. WordPress is Secure
Hackers will continue to find loopholes in WordPress to get into sites. But if you take precautions by updating regularly and changing the default username and password it can help cut down on your risk. For additional security, you can install a free plugin to help keep hackers out of your site.
18. Free Upgrades
Other website design software programs (like Dreamweaver), you have to pay for the upgrades. By using WordPress, all the updates are free and very easy to install.
19. Social Interaction Make Easy
When you write a post, you can leave the comment section on to engage social interaction with your visitors. Not only do the search engines love this, it also can help get to know your visitors better and help you create other articles that would be of interest to them.
20. Greater Accessibility
You can manage your site from any where in the world. This is a great feature so you are not chained to a computer that has the website design program installed. All you need is an internet connection to login to your admin dashboard. From there you can update anything within your website.
21. Keep Relevant Content Together
By using categories, you are able to keep your relevant content in one location. This help your visitors find information they are looking for all in one place.
As you can see there are a lot of reasons to use WordPress to build your website.
I really enjoy using WordPress so I hope this article answered your question about why you should use WordPress to help build your site. But to enjoy the true power of WordPress is by experiencing it yourself.
If you decide to use WordPress, let me know what you think.
Also, are you using WordPress? I would love to hear your comments on what you like or don’t like about it.
Create Yours: Step by Step,