Small Business SEO
If you have a local business website, use it to your advantage. Here are ways to help you not only promote your
business but to use your site for what you paid it to do. Bring in New Clients.
Google Places
Google has "given" a web page to businesses world-wide and many have not taken advantage of this.
Claim Your Listing.
Start by claiming your listing and optimizing it. Make sure your NAP (name, address, phone number) is correct,
write a good business description, link to your website, add relevant categories to your page, make sure the
service location is correct, add videos and photos, add coupons, and don't forget to put in any additional
information for brands/services you may carry.
Don't forget you can also optimize your business listing on Yahoo local and Bing Local.
Facebook
Create a facebook fan page for your business. Add a like button to your website and keep your customers
up-to-date on specials, coupons or happening at your establishment.
When you create your page, you can optimize it also by adding your address, about section and business
description.
Online Directories
There are many places that have already listed your business information. Use these pages to help promote your
small business.
Just to name a few: Manta, Yellowbot, Yellowusapages, MerchantCircle, Angieslist, and Kudzu.
Go to these online directories and search for your business listing. When you find it, claim it and optimize
with a good description and a link to your website.
Many directories will also let you add other links: to Facebook, Twitter and additional pages on your site
(coupons, specials, etc).
Doing SEO for Your Small Business Not For Everyone
The above tips are just a few things to help you promote your local small business.
Running a small business is very time consuming and business owners do not want to have to market their
business. That is why yellow page ads have been around for such a long time. But traditional methods are starting
to decline and trying to learn search engine optimization techniques is very time consuming.
SEO for a business is a long term technique.
Take the time and find a professional SEO firm to help you with your small business marketing.
There are many SEO firms that have packages to help you market your business online. Check them out in your
local area but make sure before you sign any contract you know exactly what you will be getting.
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