How to Create Website Content (Step 6)

Content is King! If you have done any research on how to write or create website content you will have heard that phrase many times and this will be the biggest obstacle you will have in developing your website.

While surfing the internet looking for information, more than 75% of the people scan the text to see if it is what they are looking for.

Site Build It! has a great FREE ebook on how to make your content presell. It was at one time for sale or included with SBI package. As taken from their Make Your Content Presell page, the reason this is free:

"Yes, we decided that this is an "absolute must" skill set for every online business person. So we decided to give it away."

Also......

No... you won't become a brilliant writer overnight. But anyone (with average IQ and some motivation) can indeed write effectively. It starts by dropping the baggage of what you've "mislearned" (or never learned). Read this book -- MYCPS! is crucial for your online success.

 

Unless your site is a technical manual, use the K.I.S.S. method.

When writing for your web site

• Check spelling and grammar
• Paragraphs (limit to one idea)
• Sentence Length (approx 10 words)
• Use bullets or list
• Bold or highlight important points (use wisely)
• Approx 400 - 600 total words
• Use consistent font type

Adding new content

You need to add fresh, new content regularly. This may be daily, weekly or monthly. You choose the time frame and stick with it. By adding new content, the visitors you had on your site a few months ago, may once again arrive at your website because of the new content.

The above tip may sound ridiculous but many people try to stuff as many keywords into their website contents. It ends sounding very stiff and impersonal. Yes, use the keywords that you have found for that particular topic, but don't over do it. If you have found 30 keywords that you want to use, try breaking it down to 5 or six different articles.

Make content unique

This is the most critical component to your website.

If you have lack of time, full knowledge, or unable to write your own do not use copyrighted material unless you have received permission. If your skills as a writer are lacking, use a website copywriter, PLRor free articles.

Website copywriter

If you need to create content for your websites fast, pay someone to write your articles/content. You can have an article written anywhere from $5 up to $50. There are hundreds of these ghost-writers out there. Once a price is negotiated for the article, to obtain SEO on your article you send them keywords for use in the article. They incorporate those keywords into their writing.

PLR Articles

Private Label Rights are for sale all over the internet and they are helping websites create content fast. Before you buy, check to see how many other people have purchased the same article. I have found websites charge from .20 each(buying many at a time)to $5.00 for an article that will only be sold to one person.

If you decide to use the same PLR article on your website and submit to an article directory to generate targeted traffic and backlinks, rewrite about 60% before submitting to the article directory so you won't be nailed for duplicate content.

Free Articles

With so many free articles available in article directories to use as web site content, do not use to many on your site as other sites may be using the same article but if you need to create your contents in your website fast, use a few with your own unique content to help with SEO and avoid duplicate content

Treat each page with the detail that you did for your home page content. As your pages are indexed with the search engine, your home page will not be the only landing page.

Go to Step 7 - Search Engine Optimization

Other Resources

 Want to sell more on the Net? Free e-book to help you write better